Over 25 Businesses Switched From Attention-Grabbing Ads That Don’t Convert To Intentional Ads That Instantly Lift Conversion Rates...
How We 'Stack Trigger Points' to Build Your Scalable Ad Message, Re-Optimizing the Algorithm So You Can Grow With Consistency
... without constantly refreshing ad creatives, testing new hooks, or using outdated targeting.
Trigger Points: the Overlooked Feature of the Algorithm
Overcome Poor Data
Instead of wasting time launching unproven ads, our approach micro-tests specific words that drive high engagement from your target audience.
These high engagement words, or Trigger Points, re-optimizes the algorithm to target your ideal customers only.
This method overcomes poor targeting and algorithm updates that negatively impact your business.
Build A Better Message
Our 3-tiered message-building process focuses on filtering out non-converting triggers.
This method eliminates the bloated ad budgets seen when agencies test hooks and videos without a data derived message.
Conversion-Optimized Ad Creation
After identifying the best-performing Trigger Points, we stack them to build your conversion-optimized message.
This approach leverages high-engagement words to retrain the algorithm, ensuring that when your ad launches, the algorithm already knows exactly WHO to target.
Delivering quality prospects consistently.
Algorithmic Alchemy
Our data-driven ad message refines your algorithm from an indiscriminate tool into a highly-targeted system that seeks out your best prospects.
This continuous optimization enhances the algorithm's efficiency daily, leading to stronger performance with higher CTRs, lower CPMs, and 2-3x more conversions over time.
Scaling With Consistency
By refining your ad messaging with high-performing Trigger Points, we transform the algorithm into a precision tool.
As a result, your campaigns can scale efficiently and sustainably, delivering consistent growth and maximizing ROI.
With our method, you no longer have to worry about wasted budgets or fluctuating performance—just steady, reliable growth.
Your Next Step:
If your business thrives on quality traffic that converts, and you need to reverse revenue flatline, click BOOK CONSULTATION above or below.
When you fill the form to apply, expect one of our team members to reach out via text or email to confirm a consultation time!
Oh, and we promise to make the call short (10-15 minutes max).
Seriously, you won't hear from us again if you decide not to take advantage of our scalable messaging offer.
Sincerely, Devin Jordan
- Trigger Points Creator
Before Trigger Points
This client is in a saturated market and could NOT scale with a $331.22 cost per result and 1.38 average ROAS.
Their ad creatives and ad MESSAGE looked and sounded like everyone else, which means their ads got lost in the noise.
After Trigger Points
By building a scalable ad message we differentiated and elevated their product, reduced cost per result by 4x, and maintained a 6.23 average ROAS while scaling their monthly ad spend by 3x.
client Success
Simple Offer Setup has now helped me grow two brands through Meta Ads. I've worked with several other agencies before, and Devin goes above and beyond: he spends time getting to know the product, thus knowing the audience better; he also crafts great copy. Highly recommend!
Nathan Hendrix, KAKADU USA
Devin is remarkably talented at what he does! Working with him, you immediately realize you are in good hands. I always feel more educated after any conversation with him, which adds a tremendous value to his service.
David Boyd, Down To Earth
Peter Jancola, Tact Wrap
Phil Jenkins, Video Golf Pro
John Costigan, Costigan Academy
Kevin Moen, Transworld Business
Frequently Asked Questions
Do I need to be currently running ads to apply?
YES. Businesses that are running ads have data we can benchmark, a proven product or service they want to scale.
In some circumstances, we do work with companies that aren't running ads, but have a successful business that could benefit (greatly) from running qualified traffic to an offer/solution using Trigger Points.
What ad budget do I need?
$5000/month is the minimum ad budget we work with. This allows our clients to continue running their ads while we take them through our ad message process.
What will it cost?
What will it cost you in the long run if you continue to run ads that don't grow your business? The investment for the 2 month process is $6,500. Most businesses get 2x-3x higher conversion rates after the process because using Trigger Points slash conversion costs!
Does this work for Physical Products, Digital Products, and Lead Generation?
YES! We have worked with them all. Using Trigger Points and our 3-tiered ad message framework will work with Physical Products, Digital Products, Online Courses, Coaches, and Authors that need HIGH CONVERTING ads to grow.
How long does this process take to see results?
This is a 2 month engagement.
Within 1-2 weeks your ad copy is ready to find profitable audiences. Our ads create a better user experience on the platform, which rewards your business with higher quality traffic.
Month 2 is all about scaling and stacking profitable audiences. Generating additional ad messages based on the triggers revealed in Month 1. Then, we hand off the account to your team with a success map to follow.
*You can choose to take over the account, or continue to work with us running your ads [month to month fee].
About Simple Offer Setup, Creator of Trigger Points
Simple Offer Setup was started by Devin Jordan over 7 years ago.
Originally in product development and manufacturing, he discovered that most new businesses lacked a way to guarantee sales before a product launched.
Devin came up with a way to micro test ads for these businesses to determine the right messaging for a brand new product.
After multiple successful 7 and 8-figure product launches, he started running the paid media for established businesses using a unique copywriting method.
Using Trigger Points to build a better ad message consistently outperformed generic direct response ad copy.
Now, after helping 25+ businesses scale using Trigger Points, we're offering this as a primary service to businesses that need to reverse ad fatigue and revenue flatlines.
